SNICKERS® 'Bar Hunger' Campaign
SNICKERS® Brand, which has always satisfied hunger, is teaming up with Feeding America to ‘Bar Hunger.’ As part of the ‘Bar Hunger’ campaign, SNICKERS will donate the equivalent of at least three million meals to Feeding America in 2009.
More importantly, SNICKERS plans to educate and inspire Americans to help through special branding and educational verbiage on its SNICKERS packaging, dedicated national advertising, www.facebook.com/snickers, as well as a series of events throughout the year.
You can support the cause by:
- Making a donation to Feeding America via the SNICKERS Facebook page, www.facebook.com/snickers. SNICKERS will match every donation -- up to a total of $25,000.
- Making a $5.00 donation to Feeding America by texting the word “BAR” to 90999 through December 31, 2009.